O-Cedar is one of America's most trusted consumer brands for a century. ALX Creatives partnered with the O-Cedar team to modernize its digital footprint and brand strategy; rethinking how the brand shows up online, connects with its existing customers, and speaks to a new generation of shoppers navigating sustainability-minded purchase decisions.

ALX rebuilt O-Cedar's digital communication and brand story from the ground up. We then brought it to life through a multi-pronged organic and paid marketing strategy that turned everyday customers into advocates. Over a five-year program, ALX's strategy and leadership helped O-Cedar grow its social audience by 4,300%, drive 230% year-over-year engagement growth, and sustain 120k+ website visitors per month. All backed by a successful CPC program built to keep pace with the brand's momentum.

The result: a household name showing up online the way it's always shown up at home: dependable, everywhere, and now, impossible to scroll past.